In this report, delivered in PowerPoint, we present the survey findings with early technology adopters on current usage trends, drivers and user preferences for home energy management (HEM) products and services.
Some of the results from the current survey, completed in January 2012, is compared with our last HEM survey conducted in September 2010.
A few of our key findings include the following:
- 66% are "interested" or "most interested" in smart home energy management (HEM) services.
- 44% are willing to spend at least $150 upfront on HEM equipment, if they could save up to 30% on their energy bill.
- 57% "prefer" or "most prefer" smartphones as their energy interface device, two times more than our 2010 survey.
- 72% indicate that automated systems that require minimal time or effort are "important" or "most important."
- Compared with our last survey, 20% more respondents indicate they are likely to use a smart thermostat.
- Access to real-time energy data is ranked as one of the most important energy savings strategies. However, fewer respondents indicate that they are likely to purchase a dedicated energy display.
Based on 569 in-depth surveys, this report presents current consumer opinions and preferences on HEM products and services such as the following:
- Energy savings, green homes, new technologies, and motivators
- Most likely products and services (PCTs, IHDs, smart appliances, smart plugs, etc.)
- Energy system usage trends
- Preferences for real-time energy info and "set and forget" systems
- Preferences on upfront equipment cost vs monthly services
- Maximum service fee
Maximum equipment costs
- Preferred energy interfaces
- Consumer vs utility control, automation, smart meters, real-time energy data, solar panels, plug-in electric cars, and more...
569+ early technology adopting consumers